Rosie is a all natural skincare and make-up line that was created with health conscious worldly women in mind. Rosie’s mission is to empower women to embrace their natual natural beauty and not cover it up. They focus on using minimal organic ingredients in their products.
The challenge was is develop a branding system for a business based on three words: Health nut, worldly, Skincare/Makeup.
Silver Addy Award - Student Logo
Ever since its establishment in 1917, Nikon has been focusing on light and expanding the possibilities of light as a pioneer of optical technologies to the world. Trustworthiness and creativity are important words to Nikon and they represent unchanging principles that they will always be dedicated.
Redesign The goal for this project is to redesign Nikon’s logo and create a new branding system to be used on a series of collateral pieces. The new branding system has an editorial appeal to it and stays true to Nikon’s values while adding an edge.
Toy Box is a shopping app for children that is safe and easy to use for children as well as convenient for parents.
The challenge for this was to create a safe space for young children to pick out toys without the the threat of the internet. We achieved this by giving parents the control of purchasing, creating store and toy preferences, password protecting the account, and creating an interface that is easy to navigate for a non-reading child.
How it Works Parents A parent downloads the app, creates an account with their shopping preferences and makes a ToyBox for each of their children with their toy and brand preferences. After the account is created the parent can hand the phone off to one of their children and they can go through the curated toy selection and pick out toys based on characters and brands. The toys they save will go into their ToyBox where the parent can then go in with their password and purchase the toys from their preferred stores.
Children The home screen of the app is curated with toys based on the specific child’s toy preferances. The scroll bar at the top of the screen is the child’s preferred brands. They can either scroll endlessly at the curated screen of if they recognize the brand at the top they can click on it and the page will be filtered to show the characters within that brand. They can then choose their favorite character and the screen is filled with all the all toys based on that character.
Largo Ridge Wines
Largo Ridge Wines was started by two sisters that create small batch wines using grapes from the vineyards that our family has been farming for five generations. They believe that, much like music and photos, certain wines have the ability to take us to a certain place and feeling.
The goal was to create a brand that resonates with people in an honest and nostalgic way.
Kate Spade New York inspires women to live colorfully, delivering on our promise to help her lead a more interesting life.
The challenge for this project was to create an annual report that conveys serious information in a colorful lighthearted fashion.
Silver Addy Award - Student Annual Report
The Mondavi Center’s mission is to present a rich program of diverse artists and thinkers in public performance and as the basis for education and engagement programs on our campus and in our region; and to steward and sustain a state-of-the-art venue for artists and audiences.
The Challenge for this project was to create a brochure for the 2017-2018 Season of Preforming Arts that represents the diversity of each performance at the Mondavi Center.
Logo Redesign The logo was redesigned in order to better reflect the sophistication of the center and the performances held there.
Google’s goal has always been to develop services that significantly improve the lives of as many people as possible. Not just for some. For everyone. There mission is to organize the world’s information and make it universally accessible and useful.
Redesign The goal for this redesign was to create a more inviting and trustworthy interface and branding system. The logo was redesigned to represent the interconnectivity of google and how it connects its users to the worlds information.
High Tide is a ocean front bar that provides good vibes and great hospitality.
The challenge for this branding system was to convey the feeling of friendly hospitality and casual drinking.
Muddy Paws Coffee and Treats is a sub brand of the Bradshaw Animal Shelter in Sacramento. The coffee shop is attached to the dog park and it provides a space for owners to grab a cup of coffee and a treat for there dog.
The challenge was to create a branding system that works as a sub brand of the Bradshaw Animal Shelter but with a more lighthearted and approachable feel.
Naked Eye Images is a stock photography web application. Users can download and use any photos on the site for free. Anyone can create a profile and upload their own photography.
The goal was to create a user friendly app where people can easily share their photography, make it available for download and communicate like you would on social media.